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Títol: Gambling Analysis of Intellectual Property Rights Risk Management and Dynamic Alliance
Autor: Li XM (Li Xueming)1 Wang ZY (Wang Zhiyuan)1
Referència: INTERNATIONAL CONFERENCE ON E-BUSINESS AND INFORMATION SYSTEM SECURITY
Volum: Vol 1-2
Pàgines: 20-24
Any: 2009
Codi ISBN/ISSN: 978-1-4244-2909-7
Tipus de document: Proceeding paper
Paraules clau: Intellectual Property Rights; Risk Management; Dynamic alliance; Gambling Analysis; Knowledge Outflow
Idioma: Anglès
Resum: The dynamic alliance has more and more become sharp weapon with which the enterprise utilizes to deal with the international knowledge competition; however, it similarly has enlarged enterprise´s intellectual property rights risk. Based on this characteristic, this paper uses bilateral dynamic gambling to carry on the strategic decision analysis through the analysis of dynamic alliance´s intellectual property rights risk category, through the enterprise intellectual property rights risk management and the dynamic alliance choice, and base on this point to construct our country dynamic alliances intellectual property rights risk management and guard system, then to advance the rational development of intellectual property rights´ dynamic alliance.
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